Virtual tour
A video or 3D walkthrough of a home that buyers can view online. Matterport is the best-known service. Helps out-of-town buyers narrow their list before flying in.
Every term like this one lights up in the step you're on.
Free to set up. No credit card.Part 1 of 4
Why a seller cares
A 3D tour lets out-of-town and busy buyers walk the house before they book, and it filters out the ones who would not have liked it in person. It costs a few hundred dollars and lives on the listing.
Part 2 of 4
A simple example
A Matterport tour is added to the listing. A relocating buyer walks it twice online, flies in for one showing, and makes an offer.
| What the tour does | For whom |
|---|---|
| Replaces the first showing | Out-of-town buyers |
| Answers layout questions | Buyers deciding between three homes |
| Shows every corner | Buyers who would have walked out; they never book |
A virtual tour costs a few showings and earns better ones.
Part 3 of 4
What people get wrong
That a tour replaces photos. Buyers click photos first and tours second; the tour is for the ones who stayed.
Part 4 of 4 · where to read next
Where it appears in the sale
What a definition is, and what it isn't
Keighbor is a software company, not a law firm, brokerage, or tax adviser. This is general information, not legal, tax, financial, or real estate advice about your sale. Your situation may differ. Before acting on a contract, disclosure, title, tax, or pricing question, ask an appropriately licensed professional in your state.
Written and researched by Keighbor Research · drawn from the reference glossary · how we research and check what we publish
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