Curb appeal

How attractive a home looks from the street. First impressions matter for showings and photos. Fresh mulch, a clean front door, and trimmed shrubs go a long way.

Listing & marketing · Updated September 2026

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Part 1 of 4

Why a seller cares

The first photo and the first thirty seconds at the curb decide whether a buyer walks in hopeful or looking for problems. It is the cheapest part of getting ready and the one with the widest effect.

Part 2 of 4

A simple example

A weekend on the front: fresh mulch, the door painted, the shrubs cut back, the gutters cleared. The lead photo changes and the showing count goes up.

Curb appeal: a simple example
What is doneWhat it costs, roughly
Mulch, trimming, a clean walkA weekend and under $200
A painted front door and new house numbersA day and about $100
Power-washing the siding and the driveA rental or a service, about $150 to $400

Curb appeal is a few hundred dollars that changes the first photo.

Part 3 of 4

What people get wrong

That it is about landscaping money. It is about tidiness; buyers read a neat front as a cared-for house.

Part 4 of 4 · where to read next

Where it appears in the sale

What a definition is, and what it isn't

Keighbor is a software company, not a law firm, brokerage, or tax adviser. This is general information, not legal, tax, financial, or real estate advice about your sale. Your situation may differ. Before acting on a contract, disclosure, title, tax, or pricing question, ask an appropriately licensed professional in your state.

Written and researched by Keighbor Research · drawn from the reference glossary · how we research and check what we publish

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